Sony earns more money in the market of virtual reality
01consulting analysts estimated the market for virtual reality in the current year to understand where he was going and what stage it is in now.
The first conclusion that they have made in 2016, the market was dominated by hardware manufacturers. In particular, 30% of the market occupied by the Sony. However, here it should be noted that it is unclear on what basis made such findings. Report analysts are paid, so you have to rely on data from third-party sources.
One of them said that Sony has taken this position because a large number (40-50 million) the PlayStation 4 in the hands of users and the low cost of most headsets. However, the number of headsets sold is not called. On the other hand, analysts viewed the market as a whole, and therefore include sales of games and other content for VR.
In second place is supposedly located Facebook with 11% share, followed by Google with a share of 8%. Analysts say that these players can’t boast the same user base, and Sony, but both are already generating «hundreds of millions of dollars» of revenue. Samsung and HTC with shares of 7% and 6% respectively completing the top five.
Content producers (not counting Sony) are still significantly inferior equipment manufacturers in revenue in this segment, but analysts predict that soon this situation will change.