Smartphone Huawei Nova will be aimed at a female audience
Chinese analyst pan Sutan (Pan Jiutang) reports that Huawei is developing a new smartphone called Huawei Nova, which is designed for a female audience.
According to the latest data, last year the male part of the users smartphone Huawei was 67%, this year it is expected to increase to 82%. However, other Chinese brands including Vivo and Oppo, have a fairly balanced user base.
For attracting attention and advertising company Huawei Nova did a famous Chinese actress Guan Xiaotong (Guan Xiaotong) face line.
Features of the new smartphone are not reported.