Samsung spends on marketing is 10 times more than LG
A few days ago we reported how much to spend on research and development of the South Korean manufacturers Samsung Electronics and LG Electronics.
This note is dedicated to the cost of marketing and advertising data company. According to the latest figures, which were released today, last year, Samsung has spent on these purposes 10.3 billion dollars.
Marketing costs LG Electronics amounted to $ 1.2 billion, while they grew by 21.4% in comparison with 2015.
Analysts believe that this year manufacturers will continue to invest heavily in marketing campaigns their products.